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dtcpay

Rebrand and website optimisation for a regional Web3.0 crypto payment company – dtcpay.com

Brand Strategy, Collateral Design, Development, Website UX / UI
Brand Strategy
Collateral Design
Development
Website UX / UI
dtcpay
dtcpay
dtcpay
Project Highlights

dtcpay, an authorized crypto payment solutions provider regulated by the Monetary Authority of Singapore (MAS), embarked on a strategic end-to-end engagement with Greydient Lab.

Collaborating closely with stakeholders from both Hong Kong and Singapore, we undertook a comprehensive initiative encompassing rebranding, website development, and the UI/UX optimization of its digital crypto exchange platform.

In addition, we extended our support to the launch of various offline materials, encompassing SNS collateral templates and credit card designs, further enhancing dtcpay’s brand presence and growth in Asia.

  • Established a new brand direction and identity that gained positive reviews from members of the Fintech industry
  • Created style guide to drive brand consistency for online and offline touchpoints
  • Crafting visually appealing graphic design is our strategy to create a delightful experience, setting dtcpay apart in a competitive landscape
  • Developed the website using WordPress CMS
  • UI/UX optimization of its digital crypto exchange platform
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“Greydient Lab’s work received positive feedback from our stakeholders. The team was incredibly responsive, professional and collaborative throughout ensuring a smooth process. They demonstrated strong understanding of our vision for this rebranding initiative.”

Marketing Manager, dtcpay

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