Plus Pay
Integration of Plus mobile application experience to the POS transaction
Brand Strategy, Design Research, Mobile UX / UI
Brand Strategy
Design Research
Mobile UX / UI



Project Highlights
Following the success of our initial project with NTUC Plus team, we were re-engaged to design the Plus Pay platform with the extension of user journey to the POS payment flow.
- Product brand design for Plus Pay
- Conducted market research, onsite user observations to understand user behaviours and contextual hardware setup
- Expanded of the existing Plus app user journey to include a POS payment flow
- Integrated NTUC Foodfare app powered by Plus Pay to become the one stop solution for going cashless when purchasing food in Foodfare outlets



