Operating in 8 countries with 112 partners and handling over 90,000 items in their inventory. honestbee is definitely becoming the world's most convenient services marketplace.
Operating in 8 countries with 112 partners and handling over 90,000 items in their inventory. honestbee is definitely becoming the world's most convenient services marketplace.
Finer Details
Finer Details
honestbee’s brand identity was crafted with the company’s character and strengths in mind. Focusing on the finer details like symmetry, curves and structure, we uplifted the brand’s original vision into a stronger identity.
honestbee’s brand identity was crafted with the company’s character and strengths in mind. Focusing on the finer details like symmetry, curves and structure, we uplifted the brand’s original vision into a stronger identity.
Characteristics That Matched
Characteristics That Matched
The brand’s typography- proxima nova soft was a perfect pairing. Resulting in a hybrid that combines modern proportions with geometric appearances which gave its signature friendly 🐝 character and compassion.
The brand’s typography- proxima nova soft was a perfect pairing. Resulting in a hybrid that combines modern proportions with geometric appearances which gave its signature friendly 🐝 character and compassion.
Buzzing Colours
Buzzing Colours
With many startups entering similar markets, standing out from the competition became an obvious crucial factor. People have confidence in those who stay fresh, relevant and capable, with that in mind. After numerous experiments, Hex code #38482G became the new brand colour.
With many startups entering similar markets, standing out from the competition became an obvious crucial factor. People have confidence in those who stay fresh, relevant and capable, with that in mind. After numerous experiments, Hex code #38482G became the new brand colour.
Flat & Vibrant
Vibrant & Fun
The creation of the brand book placed all guidelines and components into order. Accompanied with additional key brand materials like brand tonality, digital illustration & photography.
Digital illustrations helped paint a clearer and more vivid picture of the brand. The colour-oriented flat style helps their illustration style stand out. It’s visually appealing with vibrant colours that engage our customers.
Being Guided
Being Guided
With many startups entering similar markets, standing out from the competition became an obvious crucial factor. People have confidence in those who stay fresh, relevant and capable, with that in mind. After numerous experiments, Hex code #38482G became the new brand colour.
The creation of the brand book placed all guidelines and components into order. Accompanied with additional key brand materials like brand tonality, digital illustration & photography.
Honest & Straightforward Journeys
Honest & Straightforward Journeys
Working closely together with the their team, we constructed the visual design system that embodies the honestbee app. The user journeys were created to be as straightforward as possible with the ample touch visual honesty.
Working closely together with the their team, we constructed the visual design system that embodies the honestbee app. The user journeys were created to be as straightforward as possible with the ample touch visual honesty.